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    <title><![CDATA[2010 - Kingdom Hotel Expansion ]]></title>
    <link><![CDATA[http://www.kingdomhotelexpansion.com]]></link>
    <language><![CDATA[en-us]]></language>
    <item>
      <title>Home</title>
      <link><![CDATA[http://www.kingdomhotelexpansion.com/EventContent/Home.aspx?id=76]]></link>
      <description>
        <![CDATA[6/14/2010 12:00:00 AM]]>
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    </item>
    <item>
      <title>Agenda</title>
      <link><![CDATA[http://www.kingdomhotelexpansion.com/EventContent/EvtAgenda.aspx?id=76]]></link>
      <description>
        <![CDATA[Day one: Monday June 14th 2010
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            08:00 - 08:50
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            Registration and welcome reception
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            &nbsp;
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            08:50 - 09:00
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        <td class="tdTopic" style="padding: 10px;">
            Recitation of Holy Qur’an
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            &nbsp;
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            09:00 - 09:10
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        <td class="tdTopic" style="padding: 10px;">
            Official opening ceremony
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            &nbsp;
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            09:10 - 09:15
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        <td class="tdTopic" style="padding: 10px;">
            Introductory remarks by conference chairperson, naseba
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            &nbsp;
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            09:15 - 09:45
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        <td class="tdTopic" style="padding: 10px;">
            Opening address:
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            &nbsp;
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        <td style="padding: 10px; width:450px;">
            <P><STRONG><EM><FONT color=#cc0033>Tourism trends over the next ten years<BR></FONT></EM></STRONG><FONT color=#666666>Stay one step ahead with a cross-industry perspective on global tourism trends and Saudi Arabia's vision for the tourism sector.</FONT><BR><FONT color=#666666>- What new projects are&nbsp;in the pipeline?<BR>- How to build on Saudi Arabia’s hospitality sector for 2010.</FONT><FONT color=#666666></P></FONT>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            09:45 - 10:15
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        <td class="tdTopic" style="padding: 10px;">
            Keynote:
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            &nbsp;
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        <td style="padding: 10px; width:450px;">
            <P><FONT color=#cc0033><STRONG><EM>A detailed introduction into Saudi Arabia's new hotel classification system</EM></STRONG><BR></FONT><FONT color=#666666>As Saudi Arabia begins rolling out its new classifcation system, discover what this means for hotels in your province.</FONT></P>
<P><FONT color=#666666>&nbsp;</P></FONT>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            10:15 - 11:00
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            Panel discussion and keynote address:
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            &nbsp;
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            <P><STRONG><EM><FONT color=#cc0033>Creating hotels of the future</FONT></EM></STRONG><BR><FONT color=#666666>With the world emphasis on being 'green' this panel and keynote explores key considerations in making your hotel sustainable in Saudi Arabia including:</FONT></P>
<P><FONT color=#666666>Keynote: </FONT></P>
<P><FONT color=#666666>-Energy and power efficency, powering your hotel the eco-friendly way.</FONT></P>
<P><FONT color=#666666>Panel discussion:</FONT></P>
<P><FONT color=#666666>-Why being green is important.<BR>-Improved cost and effciency and design.<BR></FONT><FONT color=#666666>-Add marketing value? Change or enhance brand identity? </FONT></P>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            11:00 - 12:30
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        <td class="tdTopic" style="padding: 10px;">
            Dhuhr Prayer, coffee break and pre-scheduled meetings
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            &nbsp;
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        <td style="padding: 10px; width:450px;">
            
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            12:30 - 13:15
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        <td class="tdTopic" style="padding: 10px;">
            Keynote and panel discussion: 
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            &nbsp;
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        <td style="padding: 10px; width:450px;">
            <P><STRONG><EM><FONT color=#cc0033>Marketing for success</FONT></EM></STRONG></P><STRONG><EM><FONT color=#cc0033></FONT></EM></STRONG><FONT color=#666666>
<P><FONT color=#666666>Keynote address:</FONT></P>
<P><FONT color=#666666>-How technological advances can and should shape your marketing strategy.</FONT><BR></P></FONT>
<P><FONT color=#666666>Panel discussion:</FONT></P>
<P><FONT color=#666666>-A team of experts discuss effective marketing, communication and public relations and reveal innovative new ways to&nbsp;reach your target market .</FONT></P>
<P>&nbsp;</P>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            13:15 - 14:15
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        <td class="tdTopic" style="padding: 10px;">
            Gourmet luncheon
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            &nbsp;
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        <td style="padding: 10px; width:450px;">
            <P><FONT color=#cc0033></FONT>&nbsp;</P>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            14:15 - 15:00
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        <td class="tdTopic" style="padding: 10px;">
            Panel discussion:
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            &nbsp;
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            <P><STRONG><EM><FONT color=#cc0033>Tourism and hotel expansion strategies in Saudi Arabia</FONT></EM></STRONG><BR><FONT color=#666666>-Luxury hotel industry.<BR></FONT><FONT color=#666666>-Budget / low cost hotel industry.<BR></FONT><FONT color=#666666>-Villas / apartments / chalets.<BR></FONT><FONT color=#666666>-Tour operators.</FONT></P>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            15:00 - 15:30
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        <td class="tdTopic" style="padding: 10px;">
             Asr Prayer, open business meetings and networking coffee break
        </td>
    </tr>
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            &nbsp;
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        <td style="padding: 10px; width:450px;">
            <P><FONT color=#cc0033></FONT>&nbsp;</P>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            15:30 - 16:00
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        <td class="tdTopic" style="padding: 10px;">
             Keynote:
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            &nbsp;
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            <P><STRONG><EM><FONT color=#cc0033>The importance of interior design&nbsp;to the customer experience</FONT></EM></STRONG><BR><FONT color=#666666>-How interior design can create the ultimate customer experience.<BR></FONT><FONT color=#666666>-Interior design as a reflection of brand identity.<BR></FONT><FONT color=#666666>-Maximise your interior design to its full potential and ensure excellent ROI.</FONT></P>
<P><FONT color=#666666></FONT>&nbsp;</P>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            16:00 - 16:30
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        <td class="tdTopic" style="padding: 10px;">
            Keynote:
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            &nbsp;
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        <td style="padding: 10px; width:450px;">
            <P><FONT color=#cc0033><STRONG><EM>A tourist in Saudi Arabia: The view of an international holidaymaker<BR></EM></STRONG></FONT><FONT color=#666666>-What is it like to be a tourist in Saudi Arabia?<BR></FONT><FONT color=#666666>-Ease of travel for international tourists.<BR></FONT><FONT color=#666666>-Ease of booking flights, tours, hotels, public transport.</FONT></P>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            16:30 - 17:30
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        <td class="tdTopic" style="padding: 10px;">
            Roundtable sessions
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            &nbsp;
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        <td style="padding: 10px; width:450px;">
            
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            17:30 - 17:40
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        <td class="tdTopic" style="padding: 10px;">
            Closure of conference, day one final remarks
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            &nbsp;
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Day two: Tuesday June 15th 2010
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            09:00 - 09:30
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        <td class="tdTopic" style="padding: 10px;">
            Coffee and refreshments
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    <tr>
        <td>
            &nbsp;
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        <td style="padding: 10px; width:450px;">
            
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            09:30 - 09:40
        </td>
        <td class="tdTopic" style="padding: 10px;">
            Recitation of Holy Qu'ran
        </td>
    </tr>
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        <td>
            &nbsp;
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        <td style="padding: 10px; width:450px;">
            
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            09:40 - 09:45
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        <td class="tdTopic" style="padding: 10px;">
            Opening remarks by conference chairperson
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            &nbsp;
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        <td style="padding: 10px; width:450px;">
            
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            09:45 - 10:15
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        <td class="tdTopic" style="padding: 10px;">
            Keynote:
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            &nbsp;
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            <P><FONT color=#cc0033><STRONG><EM>The growing domestic market: Saudi Arabia looks inward for growth</EM></STRONG><BR></FONT><FONT color=#666666>-An introduction to Saudisation. <BR></FONT><FONT color=#666666>-What steps are being taken to encourage nationals to holiday at home?<BR></FONT><FONT color=#666666>-Leisure activities: Where should holidaymakers go?<BR></FONT><FONT color=#666666>-Expansion opportunities for hotels. <BR></FONT><FONT color=#666666>-Defining domestic tourist profiles and markets.</FONT></P>
<P><FONT color=#666666></FONT>&nbsp;</P>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            10:15 - 10:40
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        <td class="tdTopic" style="padding: 10px;">
            Keynote:
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            &nbsp;
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        <td style="padding: 10px; width:450px;">
            <P><FONT color=#000000><EM><STRONG><FONT color=#cc0033>Spa, health and fitness: T</FONT><FONT color=#cc0033>rends and growth in the&nbsp; industry.</FONT></STRONG></EM><BR></FONT><FONT color=#666666>-Acquiring successful new business models that combine health, medicine and hospitality.<BR>-Exploring success by the power of uniqueness (USP).<BR>-Exploring the holistic functionality of interaction in authentic spas.<BR>-Using health as a turbo boost factor for sustainable profit</FONT>.</P>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            10:40 - 12:30
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        <td class="tdTopic" style="padding: 10px;">
            Dhuhr Prayer, coffee break and pre-scheduled one-to-one business meetings
        </td>
    </tr>
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        <td>
            &nbsp;
        </td>
        <td style="padding: 10px; width:450px;">
            <P><FONT color=#666666></FONT>&nbsp;</P>
        </td>
    </tr>
</table>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            12:30 - 13:15
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        <td class="tdTopic" style="padding: 10px;">
            Panel discussion:
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    <tr>
        <td>
            &nbsp;
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        <td style="padding: 10px; width:450px;">
            <P><FONT color=#cc0033><STRONG><EM>Driving factors of hotel and tourism development in Saudi Arabia<BR></EM></STRONG></FONT><FONT color=#666666>-Population demographics and future trends.<BR>-Saudi Arabia's&nbsp;airports: Capacity, growth, development and travel patterns.<BR>-Tour operators and tourism promotion agencies.<BR>-Improvements in infrastructure.</FONT><BR></P>
<P>&nbsp;</P>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            13:15 - 14:15
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        <td class="tdTopic" style="padding: 10px;">
            Gourmet luncheon
        </td>
    </tr>
    <tr>
        <td>
            &nbsp;
        </td>
        <td style="padding: 10px; width:450px;">
            
        </td>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            14:15 - 15:00
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        <td class="tdTopic" style="padding: 10px;">
            Panel discussion:
        </td>
    </tr>
    <tr>
        <td>
            &nbsp;
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        <td style="padding: 10px; width:450px;">
            <STRONG><FONT color=#cc0033><EM>Incentivising tourists: The latest hotel and tourism projects and activities to attract and retain visitors</EM></FONT></STRONG><BR><FONT color=#666666>-What promotions and discounts&nbsp;are hotels using to attract tourists?<BR>-Umra-plus.<BR>-Tourism promotions in the pipeline and how hotels can align their strategies.</FONT><BR>
<P>&nbsp;</P>
        </td>
    </tr>
</table>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            15:00 - 15:30
        </td>
        <td class="tdTopic" style="padding: 10px;">
            Asr Prayer, coffee break and open business meetings
        </td>
    </tr>
    <tr>
        <td>
            &nbsp;
        </td>
        <td style="padding: 10px; width:450px;">
            <P><FONT color=#666666></FONT>&nbsp;</P>
        </td>
    </tr>
</table>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            15:30 - 15:45
        </td>
        <td class="tdTopic" style="padding: 10px;">
            Chairperson’s closing remarks
        </td>
    </tr>
    <tr>
        <td>
            &nbsp;
        </td>
        <td style="padding: 10px; width:450px;">
            
        </td>
    </tr>
</table>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            15:30 - 16:15
        </td>
        <td class="tdTopic" style="padding: 10px;">
            Panel discussion
        </td>
    </tr>
    <tr>
        <td>
            &nbsp;
        </td>
        <td style="padding: 10px; width:450px;">
            <P><FONT color=#cc0033><STRONG><EM>Consideration for expansion and land acquisition in Saudi Arabia<BR></EM></STRONG></FONT><FONT color=#666666>-Financial considerations and costs.<BR>-Legalities and planning permission timescales.<BR>-Religious considerations.</FONT></P>
        </td>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            16:15 - 16:45
        </td>
        <td class="tdTopic" style="padding: 10px;">
            Keynote:
        </td>
    </tr>
    <tr>
        <td>
            &nbsp;
        </td>
        <td style="padding: 10px; width:450px;">
            <P><STRONG><EM><FONT color=#cc0033>Bringing the past back to the future: The development of heritage hotels<BR></FONT></EM></STRONG><FONT color=#666666>-Where are the archaeological sites and what importance do they hold for Saudi Arabia and the industry?<BR>-How the tourism and hotel market&nbsp; can develop and benefit.</FONT></P>
        </td>
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        <td class="tdHour" style="padding: 10px; padding-left: 7px; width:100px;">
            16:45 - 16:45
        </td>
        <td class="tdTopic" style="padding: 10px;">
            Event closure
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    <tr>
        <td>
            &nbsp;
        </td>
        <td style="padding: 10px; width:450px;">
            <FONT size=1><EM>*Disclaimer: This is a provisional agenda and can change without prior notice.</EM></FONT>
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    <item>
      <title>Why Attend</title>
      <link><![CDATA[http://www.kingdomhotelexpansion.com/EventContent/WhyAttend.aspx?id=76]]></link>
      <description>
        <![CDATA[<P><FONT color=#cc0033><STRONG>SAUDI ARABIA: <BR>THE </STRONG></FONT><FONT color=#cc0033><STRONG>IDEAL&nbsp;TIME,&nbsp;THE IDEAL LOCATION</STRONG> </FONT></P>
<P><STRONG><FONT color=#cc0033>The Kingdom's 2020 Vision</FONT></STRONG> <FONT color=#666666>aims to diversify and&nbsp;transform&nbsp;its economy, dramatically boosting tourism.</FONT></P>
<P><FONT color=#666666>A minimum </FONT><FONT color=#666666>5% year-on-year increase for visitors to the Kingdom is forecast.</FONT></P>
<P><FONT color=#666666>Travel and tourism in Saudi Arabia is expected to&nbsp;account for&nbsp;9.2% of Saudi Arabia's GDP by 2019 - <FONT color=#cc0033><STRONG>generating USD$78.4bn in revenue</STRONG><FONT color=#666666>,</FONT><STRONG> </STRONG></FONT><EM>Word Travel and Tourism Council</EM></FONT></P>
<P><FONT color=#666666><EM>Business Monitor International</EM> predicts the number of tourists visiting the Kingdom will <STRONG><FONT color=#cc0033>rise to more than 12million in 2010</FONT></STRONG> alone.</FONT></P>
<P><FONT color=#666666>Saudi Arabia has an annual <STRONG><FONT color=#cc0033>tourism market worth more than US$13.8bn</FONT></STRONG>, <EM>Arab News Daily</EM></FONT></P>
<P><FONT color=#666666>Industry <FONT color=#cc0033><STRONG>employment is predicted to rise</STRONG></FONT> from 7.3% to 9.4% by 2019- creating 922,000 jobs, <EM>World Travel and Tourism Council.</EM></FONT></P>
<P><FONT color=#cc0033><FONT color=#666666>Saudi Arabia is</FONT><STRONG> home to two of the world's holiest cities, </STRONG><FONT color=#666666>Makkah and Madinah;</FONT> </FONT><FONT color=#666666>attracting a vast number of tourists, without fail,&nbsp;every year</FONT>. </P>
<P><FONT color=#666666>International hotel&nbsp;chains are already tapping into the market. <STRONG><FONT color=#cc0033>The Reizdor Hotel Group and </FONT><FONT color=#cc0033>IHG's Holiday Inn</FONT></STRONG>, amongst other&nbsp;global names, have announced their decision to expand in the Kingdom.</FONT></P>
<P><FONT color=#cc0033></FONT>&nbsp;</P>
<P><BR>&nbsp;</P>

<P><STRONG><FONT color=#cc0033>CAPITALISE ON SAUDI ARABIA'S MEGA-PROJECTS AND GOVERNMENT INVESTMENT IN HOSPITALITY</FONT></STRONG></P>
<P><FONT color=#666666>Shape Saudi Arabia's expanding hotel and tourism sectors by taking advantage of some of the Kingdom's hottest projects:</FONT></P>
<P><FONT color=#666666><FONT color=#cc0033><STRONG>Red Sea coast: </STRONG></FONT><FONT color=#666666>Government investment of USD$40bn is being pumped into the region to transform the Kingdom's coastline into a holiday hotspot.</FONT></FONT></P>
<P><FONT color=#666666><FONT color=#cc0033><STRONG>New resort towns:</STRONG> <FONT color=#666666>The development of</FONT> </FONT><FONT color=#666666>19 resort towns have been&nbsp;planned, all requiring new luxury hotels, leisure facilities, infrastructure, retail outlets, restaurants and entertainment.</FONT></FONT></P>
<P><FONT color=#666666><FONT color=#cc0033><STRONG>The Jabal Omar project:</STRONG></FONT> The development, which is valued at USD$2.7bn will accommodate thousands of new visitors in the Makkah region.</FONT></P>
<P><FONT color=#666666><FONT color=#cc0033><STRONG>The Al Oqair project:</STRONG></FONT> Government investment of USD$13bn will create a 'tourist city'</P>
<P><STRONG><FONT color=#cc0033>UTLISE THE KINGDOM HOTEL EXPANSION SUMMIT TO <FONT color=#666666>YOUR </FONT>ADVANTAGE</FONT></STRONG></P>
<P>• <FONT color=#000000><FONT color=#666666>Key decision makers and leading regional and international solution providers receive up to </FONT><STRONG><FONT color=#cc0033>six</FONT></STRONG><STRONG><FONT color=#ac012c> </FONT><FONT color=#cc0033>pre-arranged one-to-one meetings</STRONG></FONT></FONT><FONT color=#cc0033>.<BR></FONT><FONT color=#000000><BR></FONT>• <STRONG><FONT color=#cc0033>Target&nbsp;multiple companies</FONT></STRONG> <FONT color=#000000><FONT color=#666666>from lucrative hospitality sectors at the same time.<BR></FONT><BR></FONT>• <FONT color=#000000><STRONG><FONT color=#cc0033>Meet </FONT></STRONG></FONT><FONT color=#666666>influential</FONT> <FONT color=#cc0033><STRONG>hospitality leaders.<BR></STRONG></FONT><BR>•<FONT color=#666666> Witness thought provoking</FONT> <STRONG><FONT color=#cc0033>keynote presentations</FONT></STRONG> <FONT color=#000000><FONT color=#666666>by industry professionals.<BR></FONT><BR></FONT>• <STRONG><FONT color=#cc0033>Engage in interactive</FONT></STRONG> <STRONG><FONT color=#cc0033>panel discuss</FONT><FONT color=#cc0033>ions </FONT></STRONG><FONT color=#000000><FONT color=#666666>on current issues facing the hospitality industry with a focus on coming out stronger post the global economic crisis.<BR></FONT><BR></FONT>• <FONT color=#000000><STRONG><FONT color=#cc0033>Gain</FONT></STRONG> </FONT><FONT color=#666666>insights into massive</FONT> <STRONG><FONT color=#cc0033>growth opportunities</FONT></STRONG> <FONT color=#000000><FONT color=#666666>in Saudi Arabia’s hospitality industry.<BR></FONT><BR></FONT>• <FONT color=#666666>Witness high-impact</FONT> <FONT color=#cc0033><STRONG>business networking.</STRONG></FONT><BR></P></FONT>
<P><STRONG><FONT color=#cc0033>CAPITALISE ON SAUDI ARABIA'S MEGA-PROJECTS AND GOVERNMENT INVESTMENT IN HOSPITALITY</FONT></STRONG></P>
<P><FONT color=#666666>Shape Saudi Arabia's expanding hotel and tourism sectors by taking advantage of some of the Kingdom's hottest projects:</FONT></P>
<P><FONT color=#666666><FONT color=#cc0033><STRONG>Red Sea coast: </STRONG></FONT><FONT color=#666666>Government investment of USD$40bn is being pumped into the region to transform the Kingdom's coastline into a holiday hotspot.</FONT></FONT></P>
<P><FONT color=#666666><FONT color=#cc0033><STRONG>New resort towns:</STRONG> <FONT color=#666666>The development of</FONT> </FONT><FONT color=#666666>19 resort towns have been&nbsp;planned, all requiring new luxury hotels, leisure facilities, infrastructure, retail outlets, restaurants and entertainment.</FONT></FONT></P>
<P><FONT color=#666666><FONT color=#cc0033><STRONG>The Jabal Omar project:</STRONG></FONT> The development, which is valued at USD$2.7bn will accommodate thousands of new visitors in the Makkah region.</FONT></P>
<P><FONT color=#666666><FONT color=#cc0033><STRONG>The Al Oqair project:</STRONG></FONT> Government investment of USD$13bn will create a 'tourist city'</P>
<P><STRONG><FONT color=#cc0033>UTLISE THE KINGDOM HOTEL EXPANSION SUMMIT TO <FONT color=#666666>YOUR </FONT>ADVANTAGE</FONT></STRONG></P>
<P>• <FONT color=#000000><FONT color=#666666>Key decision makers and leading regional and international solution providers receive up to </FONT><STRONG><FONT color=#cc0033>six</FONT></STRONG><STRONG><FONT color=#ac012c> </FONT><FONT color=#cc0033>pre-arranged one-to-one meetings</STRONG></FONT></FONT><FONT color=#cc0033>.<BR></FONT><FONT color=#000000><BR></FONT>• <STRONG><FONT color=#cc0033>Target&nbsp;multiple companies</FONT></STRONG> <FONT color=#000000><FONT color=#666666>from lucrative hospitality sectors at the same time.<BR></FONT><BR></FONT>• <FONT color=#000000><STRONG><FONT color=#cc0033>Meet </FONT></STRONG></FONT><FONT color=#666666>influential</FONT> <FONT color=#cc0033><STRONG>hospitality leaders.<BR></STRONG></FONT><BR>•<FONT color=#666666> Witness thought provoking</FONT> <STRONG><FONT color=#cc0033>keynote presentations</FONT></STRONG> <FONT color=#000000><FONT color=#666666>by industry professionals.<BR></FONT><BR></FONT>• <STRONG><FONT color=#cc0033>Engage in interactive</FONT></STRONG> <STRONG><FONT color=#cc0033>panel discuss</FONT><FONT color=#cc0033>ions </FONT></STRONG><FONT color=#000000><FONT color=#666666>on current issues facing the hospitality industry with a focus on coming out stronger post the global economic crisis.<BR></FONT><BR></FONT>• <FONT color=#000000><STRONG><FONT color=#cc0033>Gain</FONT></STRONG> </FONT><FONT color=#666666>insights into massive</FONT> <STRONG><FONT color=#cc0033>growth opportunities</FONT></STRONG> <FONT color=#000000><FONT color=#666666>in Saudi Arabia’s hospitality industry.<BR></FONT><BR></FONT>• <FONT color=#666666>Witness high-impact</FONT> <FONT color=#cc0033><STRONG>business networking.</STRONG></FONT><BR></P></FONT>
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<title>News</title>
<link><![CDATA[http:// www.kingdomhotelexpansion.com/EventContent/News.aspx?id=76]]></link>
<description><![CDATA[<P><STRONG><FONT color=#cc0033>Middle East Hospitality Expansion Congress - </FONT></STRONG><A href="http://www.naseba.com/files/index.html?id=46579|51888634"><STRONG><FONT color=#cc0033>Press coverage<BR></FONT></STRONG></A><STRONG><FONT color=#cc0033>22nd - 23rd November - Abu Dhabi, UAE<BR></FONT></STRONG><FONT color=#000000></FONT></P>
<P><FONT color=#000000>The event was aimed at attracting investment to the capital as well as promoting it as an outstanding tourist destination among regional and international players. Uncovering effective cost solutions and strategies, enhancing efficiency and creating growth for those in the hospitality industry, the event saw several highly influential figures from the world’s hospitality sector attending.</FONT></P>
<P align=center><STRONG><FONT color=#cc0033>===</FONT></STRONG></P>
<P align=justify><STRONG><FONT color=#b40075><FONT color=#cc0033>Today marks hospitality in Dubai</FONT> <BR><BR></FONT></STRONG>November 25th, 2009 - An annual event which took place this week could be relevant to those with a commercial property in Dubai.<BR><BR>The 3rd Annual Middle East Hospitality Expansion Congress set out to attract capital investment to the region.<BR><BR>It was also keen to promote the emirate as a key tourist area. [...]<BR><BR>Blair Hagkull, managing director for Jones Lang LaSalle in the Middle East, focused on the region"s hospitality performance in his talk.<BR><BR>He said the future was becoming brighter as: "Markets [are] seeing positive investor sentiments about the future of Middle East and North Africa real estate as well as a positive net balance of the three richest energy economies." [...]<BR><BR>To read the full article, visit <A href="http://www.thefirstgroup.com/dubai-property-investment-news/article.php?id=19479877">The First Group.</A> </P>
<P align=center><FONT color=#cc0033><STRONG>===</STRONG><BR></FONT></P>
<P align=justify><STRONG><FONT color=#cc0033>Emaar Hospitality Group takes home four awards at the Middle East Hotel Expansion Congress<BR><BR></FONT></STRONG>November 25th, 2009 - Emaar Hospitality Group, the hospitality &amp; leisure subsidiary of Emaar Properties, has won four awards at the Middle East Hotel Expansion Congress (MEHEC) in Abu Dhabi. The MEHEC awards, now in their third year, recognize outstanding individual and organization achievements in the hospitality sector.<BR><BR>Emaar Hospitality Group won top laurels for Excellence in Hospitality Leadership (organization), and Leading Developer of the Year, while Mr Marc Dardenne, Chief Executive Officer of Emaar Hospitality Group and Emaar Hotels &amp; Resorts, won the Excellence in Hospitality Leadership (individual) award. The Palace – The Old Town, managed by Emaar Hospitality Group’s five star hotel brand The Address Hotels + Resorts was awarded the Best Hotel Design award. <BR><BR>Mr. Dardenne received the awards from Mr. Fabien Faure, Managing Director - Naseba at a gala ceremony held in Abu Dhabi recently.<BR><BR>Commenting on the awards, Mr. Dardenne said: “Winning the MEHEC awards for Emaar Hospitality Group is a reiteration of our thought-leadership position and the fresh thinking that we bring to the industry. The Palace – The Old Town winning the Best Hotel Design award is testimony to the unique design it has adopted which keeps guests coming back. On a personal note, I am also thankful for The Excellence in Hospitality Leadership (individual) award, which highlights the opportunities provided by the company to identify, undertake and develop various world-class projects.”<BR><BR>“Emaar Hospitality Group has grown from strength to strength in a very short period of time. With over 30 years of international experience, not only has Marc Dardenne built a world-class team but he has played a key role in the launch of Emaar’s own hotel brand, The Address Hotels + Resorts,” said Mr. Faure during the MEHEC Awards ceremony.<BR><BR>To read the full press release, visit <A href="http://www.emaar.com/index.aspx?page=press-release-details&amp;id=968">Emaar</A> corporate web site. </P>
<P align=center><STRONG><FONT color=#cc0033>===</FONT></STRONG></P>
<P align=justify><STRONG><FONT color=#ff9933><FONT color=#cc0033>naseba holds MEHEC Excellence in Hospitality Awards 2009<BR></FONT><BR></FONT></STRONG>November 23rd, 2009 - Naseba (Euronext Paris: MLNSB) hosted the MEHEC"s Excellence in Hospitality Awards, 2009 at the 3rd Annual Middle East Hospitality Expansion Congress.<BR><BR>The Awards took place at the Sheraton Hotel, Abu Dhabi and highlighted success stories spanning practices, innovation, individual and architectural efforts of the highest calibre.<BR><BR>The awards - attended by industry leaders and media reporters - aimed to recognise those who have broken new ground, rewarding them for their outstanding achievements. It also publicly recognised the achievements of the region"s leading hospitality leaders who - through a combination of leadership and incisive vision - have advanced their organisation"s strategic goals. [...]<BR><BR>The Award Ceremony was part of the 3rd Annual Middle East Hospitality Expansion Congress (MEHEC) taking place at the Sheraton Hotel, Abu Dhabi.<BR><BR>3rd Annual MEHEC 2009 brings together 150 extensively prequalified decision makers from multinational &amp; regional hotel brands, resort developers, owners, hotel operators, contractors and designers who are actively looking for new avenues in the ever-growing Hospitality market to expand their businesses and market share.<BR><BR>MEHEC is bringing influential figures in the hospitality industry in the region to deliver keynote addresses exploring exciting developments and crucial concerns currently facing the market. <BR><BR>The event also aims at offering effective cost solutions and strategies, enhancing efficiency and creating growth for those in the hospitality industry. [end].<BR><BR>To read the full press release, visit <A href="http://www.ameinfo.com/217047.html">AME Info.</A> </P>
<P align=center><FONT color=#cc0033><STRONG>===</STRONG><BR></FONT></P>
<P align=justify><STRONG><FONT color=#ff9933><FONT color=#cc0033>Tourists want their hotels green<BR></FONT><BR></FONT></STRONG>November 23rd, 2009 - Sustainable tourism is becoming increasingly important for the region’s hotel industry as consumers become more concerned about the environmental footprint hotels leave.<BR><BR>The UAE hotel sector was one of the worst offenders in terms of its effects on the environment, analysts and hoteliers said at the Middle East Hospitality Expansion Congress in the capital.<BR><BR>“It’s always about the environment versus hotels,” said Noel Massoud, the chief executive of Jinan Hotels and Resorts, a new hotel management company in Abu Dhabi that specialises in eco-hotels. [...]<BR><BR>A typical five-star hotel in Dubai has a total energy bill of up to Dh7 million (US$1.9m) a year, a report by the energy consultancy Farnek Avireal shows.<BR><BR>Dubai hotels use an average of 850 litres of water for each guest, while European hotels use 350 litres.<BR><BR>“I think that sustainable business is going to be seen as being an increasingly important facet or ideology of thinking about how business is taken forward in the future,” said Simon Clouston, the technical director at WSP Middle East Environment and Energy.<BR><BR>“In this region, there are very real issues and constraints around the availability of some of the natural resources that are required to make hotels and resorts function – thinking particularly of water and energy.” [...]<BR><BR>To read the full article, visit <A href="http://www.thenational.ae/apps/pbcs.dll/article?AID=/20091123/BUSINESS/711239944/1005/sport">The National.</A> <BR></P>
<P align=center><STRONG><FONT color=#cc0033>===</FONT></STRONG></P>
<P align=justify><STRONG><FONT color=#cc0033>Middle East Hospitality Expansion Congress to discuss developments and economic growth<BR><BR></FONT></STRONG>November 22nd, 2009 - Naseba is hosting the 3rd Annual Middle East Hospitality Expansion Congress (MEHEC) from November 22nd - 23rd of at the Sheraton Hotel, Abu Dhabi. <BR><BR>The Middle East"s strong foundation - especially during the current economic slowdown - is a key driver of economic growth in the region. <BR><BR>With uncertain times calling for a sharper focus, the 3rd Annual Middle East Hospitality Expansion Congress uncovers effective cost solutions and strategies, enhancing efficiency and creating growth for those in the hospitality industry. [...]<BR><BR>The event also features the MEHEC Excellence in Hospitality Awards, 2009 encompassing the event"s theme, "Exceeding Expectations". The awards aim to address success stories spanning practises and innovation. These innovations include corporate achievements, strong individual efforts and the most compelling community efforts. <BR><BR>MEHEC Excellence in Hospitality Awards, 2009 highlights success stories of the highest calibre and will take place on 22nd November at 18h at the Sheraton Abu Dhabi Hotel. [end].<BR><BR>To read the full press release, visit <A href="http://www.ameinfo.com/216797.html">AME Info.</A> </P>
<P align=center><STRONG><FONT color=#cc0033>===</FONT></STRONG></P>
<P align=justify><STRONG><FONT color=#b40075><FONT color=#cc0033>The 3rd Annual Middle East Hospitality Expansion Congress takes place from November 22nd – 23rd<BR></FONT><BR></FONT></STRONG>naseba (Euronext Paris: MLNSB) is hosting the 3rd Annual Middle East Hospitality Expansion Congress (MEHEC) from November 22nd - 23rd of at the Sheraton Hotel, Abu Dhabi.<BR><BR>November 21st, 2009 - naseba (Euronext Paris: MLNSB) is hosting the 3rd Annual Middle East Hospitality Expansion Congress (MEHEC) from November 22nd - 23rd of at the Sheraton Hotel, Abu Dhabi.[...]<BR><BR>Topics of discussion include ‘Vision to success: An entrepreneur’s story’ which talks about starting a hospitality business and pricing in the current climate; ‘Exploring the regional and global hotel investment’ which looks at the performance of the regional hospitality market; ‘Middle East investment opportunities in the hospitality sector’; ‘Hotels of the future’; ‘Changes in hospitality landscape’; ‘Pursuing differentiation in the market’; ‘Environmentally sustainable hotels in the GCC market’; ‘Exploring the potential of religious tourism in Saudi Arabia’ and ‘Working towards achieving Abu Dhabi’s 2030 vision’ with a focus on making Abu Dhabi a world class tourist destination. [...]<BR><BR>To read the full press release, visit <A href="http://www.prlog.org/10422897-the-3rd-annual-middle-east-hospitality-expansion-congress-takes-place-from-november-22nd-23rd.html">PR Log.</A> </P>
<P align=center><FONT color=#cc0033><STRONG>===</STRONG><BR></FONT></P>
<P align=justify><STRONG><FONT color=#ff9933><FONT color=#cc0033>MEHEC 2009 focused on "exceeding excellence"<BR></FONT><BR></FONT></STRONG>The third annual Middle East Hospitality Expansion Congress (MEHEC) being held later this month will focus on the theme of “exceeding excellence”.<BR><BR>November 3rd, 2009 - Naseba Group managing director Fabien Faure, responsible for organising the event, said: “MEHEC in 2009 has strived to stay true to its roots of delivering what the hospitality market desires. In 2009, MEHEC has come up with an extensively comprehensive agenda that features cutting edge keynote session touching on topics that are of an utmost level of urgency to the market.<BR><BR>“We have also tried to create an opportunistic situation for delegates and vendors alike and as such have created a day that focuses on key, up and coming hospitality projects in the GCC region.<BR><BR>“Finally the MEHEC Excellence in Hospitality Awards 2009 is created to reward exciting projects, creative thinking management, sustainable development projects and undertakings by a hotel as well as a large array of other exciting categories,” added Faure. [...]<BR><BR>To read the full article, visit <A href="http://www.hoteliermiddleeast.com/article-6283-mehec-2009-focused-on-exceeding-excellence/">Hotelier Middle East.</A> </P>
<P align=center><STRONG><FONT color=#cc0033>===</FONT></STRONG></P>
<P align=justify><STRONG><FONT color=#ff9933><FONT color=#cc0033>Kingdom Hotel Expansion and Investment Summit 2009 - </FONT><A href="http://www.naseba.com/source/d_files/4/6/5/8/2/Kingdom%20Hotel%20Expansion%20and%20Investment%20Summit_Clippings.pdf"><FONT color=#cc0033>Press coverage</FONT></A><BR><FONT color=#cc0033>6th - 7th June 2009, Riyadh, KSA<BR></FONT><BR></FONT></STRONG>Summit welcomed leading hotel owners, operators, hotel developers, investors, architects, contractors and interior designers from all across the region to network, re-educate and most importantly conduct face-to-face business meetings in a highly exclusive environment. They discussed various topics related to investment opportunities in Saudi Arabia, growth and development strategies in domestic tourism, the balance between operations and infrastructure and the future trend of sustainable green hotels.<BR></P>]]></description>
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